logo Cathy Macaione's CMA Direct offers a comprehensive range of multi-marketing services and trainings. SERVICES include: lease-ups, temporary leasing staff, marketing & advertising campaigns and shoppers reports. TRAININGS include: national seminars, private on-site workshops, one-on-one coaching.
SERVICES


Below is an example of our Leasing Training, We have many other
                                     workshops available.

Your Leasing consultants should be confident and capable of reaching their full potential. If not, they could be costing your property valuable leads and potential residents. 

How Can You Ensure That Your Leasing Consultants Are Reaching Their Full Potential?

 The "Leasing Consultants Training Program" offered by CMA Direct is designed to ensure that your leasing consultants are the best in the business and able to sell your community in the face of extremely tough competition.

The program is divided into two parts (each one-half day long). Part one
trains your staff in product knowledge and telephone techniques.

Part two teaches the importance of the tour path, presentation skills and follow-ups.
After completing the "Leasing Consultants Training Program" your leasing consultants will have polished their skills in the following areas:
Pulling information from the telephone by using script and filling out guest cards
Seating the prospect & complete guest cards in a conversational manner
Utilizing a planned presentation in selling to lead the prospect back for closing
Closing using 21 different techniques
Selling your apartment community, themselves, and the management company

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